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We started with the question: what if we weren't ashamed of disability or chronic illness?

What if we didn't have to hide it, or even "overcome" it? What if the whole world thought that way? Sounds simple, but we still live in a world where there isn't a strong culture that highlights disability or chronic illness in a positive or authentic way. We never see ourselves in the media. And when we do, it's usually some stereotypical representation. After launching a lifestyle magazine for people living with chronic illness or disability in Spring 2018, we wanted to find a way to create a visual culture around disability - and a kickass one at that. 

Celebrating inclusion.

We wanted to create an iconic image that could represent inclusion. We adapted this design from a collection of disability illustrations by Nadia Snopek on Adobe Stock, which we've now licensed for product re-sale. Is there a single image that can represent everyone? We're not sure, but we hoped that each of us can find a little piece of ourselves in these four characters. 

The future is inclusive.

Uncomfortable Revolution is the lifestyle brand of the future: where Body Positivity includes our medical conditions, neuro-diversity, and 'mismatched' bodies. Where diversity transcends ticking some boxes like a marketing experiment. Where everyone is welcome and represented no matter their ability, color, gender, religion, or sexual orientation.

Stay in the know.

We're always sketching, designing, doodling, and so we add new items to the shop pretty frequently. Stay in touch with us so we can let you know as we have new gear. For wholesale and corporate orders, contact us.